Mazda honors centennial with 100th Anniversary Special Edition series

Mazda honors centennial with 100th Anniversary Special Edition series

In January, Mazda celebrated its 100th anniversary. To express the years of appreciation, Mazda has announced 100th Anniversary Special Edition models.

The 100th Anniversary Special Edition models will be built from upper-trim levels of select vehicles while sharing design cues from the 1960 R360 Coupe, Mazda’s first passenger vehicle.

In homage to Mazda’s first passenger car, the 100th Anniversary Special Edition models were inspired by the top-trim variants of the R360 Coupe, which had a two-tone scheme of a white body contrasted with a colored roof and matching interior hue. The style was novel, yet tasteful, and helped to emphasize a sense of individuality.

Each commemorative model is adorned in Snowflake White Pearl Mica premium exterior paint and accented by red styling features throughout the vehicle. The front fender has a minimalist "100 Years 1920 - 2020" badge while the wheel center caps feature the 100th Anniversary Special Logo in red and black. The red leather seats and red carpet add a level of sophistication while giving a nod to the two-tone R360 Coupe. The headrests are embossed with the 100th Anniversary Special Logo, while the red floor mats share a badge similar to the front fender. To bring the exceptional package together, the key fob is embossed with the 100th Anniversary Special Logo and presented in a special edition box to help create an emotional bond between fans and Mazda.

The 100th Anniversary Special Edition models feature a unique logo that celebrates Mazda’s past, present and future. The logo overlays the current Mazda brand mark atop the round "Industry" logo created when Toyo Kogyo was first formed. The design reflects the company’s desire - inherited from its founder - to contribute to the world through engineering and its determination to move boldly toward the next 100 years.

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