Mazda started production of the all-new CX-5 at its Hofu plant No. 2 in Yamaguchi Prefecture to enable the company to meet the growing global demand for crossovers flexibly and rapidly. Until now the CX-5 has been produced at the company’s Hiroshima plant and at plants in China and Malaysia.
In his remarks upon the start of CX-5 production at the Hofu plant, Hidenori Kawakami, Executive Officer assisting the officer in charge of global production and plant General Manager, said: "I’m pleased that production of the CX-5 has begun at Hofu plant. We are keenly aware of our position as one of the parent factories in Mazda’s global manufacturing network and working to raise Mazda’s brand value, we carefully craft each car with attention to detail, pride and commitment in an effort to please our customers."
Mazda is working to meet a global sales volume target of 1.65 million units by the end of its three-year business plan, Structural Reform Stage 2, which was launched last fiscal year. In recent years global demand for crossovers has surged. In order to meet this demand expeditiously, the company has made its production system more flexible. In December 2016 the Hofu plant joined the Hiroshima plant in producing the CX-3, a compact crossover SUV. And in August of this year, the system for production of crossovers at the Hiroshima plant’s body factory was enhanced.
In his remarks upon the start of CX-5 production at the Hofu plant, Hidenori Kawakami, Executive Officer assisting the officer in charge of global production and plant General Manager, said: "I’m pleased that production of the CX-5 has begun at Hofu plant. We are keenly aware of our position as one of the parent factories in Mazda’s global manufacturing network and working to raise Mazda’s brand value, we carefully craft each car with attention to detail, pride and commitment in an effort to please our customers."
Mazda is working to meet a global sales volume target of 1.65 million units by the end of its three-year business plan, Structural Reform Stage 2, which was launched last fiscal year. In recent years global demand for crossovers has surged. In order to meet this demand expeditiously, the company has made its production system more flexible. In December 2016 the Hofu plant joined the Hiroshima plant in producing the CX-3, a compact crossover SUV. And in August of this year, the system for production of crossovers at the Hiroshima plant’s body factory was enhanced.
