March 2016 saw the BMW Group sell more vehicles than in any other single month in the company’s 100 year history. A total of 240,659 BMW, MINI and Rolls-Royce vehicles were handed over to customers around the world, an increase of 3.5% on the same month last year. In the first three months of the year, sales increased 5.9%, totalling 557,605 vehicles.
For the first time ever, sales of BMW brand vehicles topped the 200,000 mark in a single month. A total of 201,352 BMWs were handed over to customers in March, an increase of 2.9% on the very high sales of the same month last year. The brand also achieved record sales for the first three months of the year, with a total of 478,743 vehicles delivered (+6.0%). The growth in sales is spread throughout the brand’s model range.
In the first three months of the year, sales of the BMW 2-Series grew 56.3% compared with the same period last year, totalling 43,657 units. Sales of the X1 are up 67.7% on the first quarter of last year, with total sales of 51,002 units. The X3 achieved a sales increase of 27.2% (38,719 units) while sales of the X6 rose 15.1% (11,043 units). The brand’s flagship model, the new 7-Series, was handed over to a total of 10,588 customers in the first three months of 2016, an increase of 20.3% on the same period last year.
A total of 5,128 BMW i electric vehicles have been delivered to customers worldwide in the year-to-date, with 2,255 of those delivered in March.
