To celebrate the 20 years milestone operating in Vietnam, Mercedes-Benz organized the first-ever Mercedes-Benz Fashion Week under the theme "20 Years of Cars with Stars in Vietnam". This fashion week took place from 26 to 30 August 2015 at the Soviet Culture & Friendship Center.
With 20 shows for the public, the event showcases 20 models with a total value of more than $4 million. Especially, the first-ever car assembled in Vietnam is displayed at the event. This E230 achieved a mileage of 360.330 km without any major technical issue - equivalent to the distance from our planet to the moon.
"We want to organize our 20th anniversary in a modern luxury direction, at the same time continue to showcase our core value - fascination," said Dirk Adelmann, Managing Director of Mercedes-Benz Passenger Cars in Vietnam.
"We want to organize our 20th anniversary in a modern luxury direction, at the same time continue to showcase our core value - fascination," said Dirk Adelmann, Managing Director of Mercedes-Benz Passenger Cars in Vietnam.
The 2015 Mercedes-Benz Fashion Week conveyed a spectacular fashion show experience for the audience. The event is a combination of Mercedes-Benz cars, fashion and performances. Besides 20 cars, the show debuts 3 collections from the designer Le Thanh Hoa in-line with the three product pillars of the brand.