For the third year in a row, U.S. customers have rated Porsche highest among all automotive nameplates in the 2015 J.D.Power Initial Quality Study.
In addition to the brand taking overall honors, the Porsche 911 ranked highest for the fourth consecutive year in its vehicle segment (Midsize Premium Sporty Car), while Boxster and Cayman swept the first two places in the Compact Premium Sporty Car segment. In its first year of production, the Macan was awarded the highest rank in the Compact Premium SUV segment.
The Cayenne and Panamera achieved third place in their vehicle segments of Midsize Premium SUV and Large Premium Car. As a result, this is the first time that five Porsche model series have reached the top 3 rankings in their respective segments.
The J.D.Power Initial Quality Study measures the number of problems experienced by U.S. customers during the first 90 days of ownership. Initial quality is determined by the number of problems experienced per 100 vehicles, with a lower score meaning higher quality. In this year's 29th edition of the study, the survey consisted of various categories covering 233 different Porsche scored only 80 points on the problems per 100 scale, compared to the premium industry average of 110. The overall industry average was 112.
