Porsche Asia Pacific delivered 4,846 cars in 2014
Approved by:
Tan Dung
Updated:
January 30, 2015
Porsche recorded another successful year with delivery of 4,846 cars in the Asia Pacific region, which is an increase of 53 percent compared to 2013.
The iconic 911 maintained its steady growth at 345 units while 463 units of the Boxster and Cayman were delivered. The Cayenne continued to be in high demand with 1,722 cars, whereas the compact SUV, Macan, entering the market last year was delivered 1,836 units. Porsche experienced also significant growth on the Panamera model line with 480 vehicles (+40 percent compared to last year).
Martin Limpert, Managing Director of Porsche Asia Pacific, said that all the markets in the region are experiencing positive sales development and the Porsche dealers are investing heavily into the brand. "The new Macan brings in new customers allowing first-time buyers to enter the world of Porsche. In addition to that, together with the super sports car and technology leader, the 918 Spyder, which is sold out worldwide, we continue to deliver exciting top models across all model lines such as the 911 Carrera GTS, 911 Targa 4 GTS, as well as Cayenne GTS and Turbo S. We will continue to widen our attractive product portfolio and provide outstanding Porsche purchase and ownership experience to our customers."
Taiwan contributed 3,352 vehicles (+68 percent growth) to the total sales of Porsche in the Asia Pacific region. Sales in Malaysia and Singapore grew by 35 percent to 771 units. Other important markets within the region, including Thailand, Philippines, and Vietnam continue to develop by 27 percent. Sales in Indonesia, Brunei, French Polynesia, New Caledonia and Sri Lanka represented 330 units, which is a 10 percent increase compared to the previous year.
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