Infiniti to expand premium lineup by 60 percent by 2020
Approved by:
Tan Dung
Updated:
September 22, 2014
At the opening of its new design studio in London, Infiniti has announced plans to expand the company's premium model range by 60 percent by the end of the decade.
Infiniti EMEA Vice President Francois Goupil de Bouillé said "Our passion for design will deliver a broad range of very distinct premium vehicles. The expansion of our product portfolio is at the core of our growth plan."
Meanwhile, Infiniti executive design director Alfonso Albaisa said "With our new generation models, we want to express all that passion plus a new romanticism, and London is a great place to find the inspiration for it. London buzzes with youthful excitement. We are here to pick up that buzz and tailor premium products so they deliver a European take on Infiniti."
The Japanese carmaker declined to say which models will be added to the lineup but already more than 10 new models have been designed in Infiniti’s design studios around the world in the past 18 months. The concept versions of the new "romantic" models will start to appear at upcoming international motor shows.
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