2014 Mercedes-Benz Driving Experience in Vietnam

Mercedes-Benz Driving Experience

The "Three-pointed star" brand will mark its 10th anniversary of the Mercedes-Benz Driving Experience in Vietnam with a special version taking place for the first time in Ngu Hanh Son (Marble Mountains), Da Nang city from Sept 19 to 21, 2014. The Mercedes-Benz Driving Experience 2014 will bring an opportunity for customers in the Middle to experience Mercedes-Benz’s latest 17 variants. Especially, by simulating 7 famous terrains of Vietnam, the Mercedes-Benz Driving Experience 2014 will help customers to enhance their driving skills with the profound training of international instructors. This will be a valuable lesson so that drivers can courageously overcome all Vietnam’s terrains in future.

The Mercedes-Benz Driving Experience is a comprehensive driving training course, combining theory and practical sessions, which are exclusively designed by the experts of Mercedes-Benz worldwide. The main purpose of the course is to provide basic knowledge about safety technologies and to train drivers how to re-act with dangerous situations in daily driving.

Through 10 years of development in Vietnam, the Mercedes-Benz Driving Experience has trained and certified more than 2,500 customers nationwide. Under the support of racing experts and safety technologies integrated on Mercedes-Benz cars, more than 2,500 customers have completed the course completely and safely without any unfortunate incident.


Mercedes-Benz Driving Experience

The Mercedes-Benz Driving Experience 2014 is expected to offer training and issue certifications for over 300 customers in the Middle area. The three major contents of the course are: 1. Off-road driving skill on 7 different terrains, 2. Utilizing ABS/BAS systems skill, 3. Lane-changing on slippery surfaces skill (to test ESP and Pre-Safe systems). Particularly, this is also the first time that customers having chance to hold the steering wheels of 4 attractive cars of Mercedes-Benz, including the CLA 200, SLK 350 Roadster, S400 and G300 Professional. Michelin continues to be the reliable tyre-partner of the Mercedes-Benz Driving Experience 2014.

"As the only luxury auto brand has dealer in the Middle, we don’t only proactively reach customers, but also take the lead in bringing exclusive experience for customers of Da Nang and the surrounding areas. Mercedes-Benz Driving Experience 2014 simulates the variety of terrain in Vietnam bringing the most realistic and sufficient experience for the drivers. Through these experience, our valued customers will comprehend the value of safety technologies on Mercedes-Benz vehicles in realistic driving conditions," shared Mr. Dirk Adelmann, Sales & Marketing Director of Mercedes-Benz Vietnam

The Mercedes-Benz Driving Experience 2014 is an effort of the “Three-pointed star” brand in building and conveying the "modern luxury" experience to customers in Vietnam. Mercedes-Benz was the first car manufacturer to organize a professional Driving Experience course for customers in Vietnam, and now also the first to bring this exclusive experience much approachable to customers in all 3 regions.

To participate in the program, customers can find out further information at www.mercedes-benz.com.vn/mbda.

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